New Horizon Bank
New Horizon Bank
New Horizon Bank is based in Powhatan, Virginia. It was founded in 2009 by a group of small business owners. In a rural area, they understood how important financial literacy and financial support are for small business owners. New Horizon Bank uses traditional and innovative technology to support its customers. They strive to combat the large and regional banks that may not understand the needs of rural business owners.
Background
Scope of Work
Brand standards
Anchors - mission, vision, foundational statements
Non-Traditional Marketing & Social Media Strategy
Templates for letterhead, PowerPoint, social media, and LinkedIn
Website critique
Brand Voice, Statement and Vision
The Strategy: New Horizon Bank is at the intersection of innovation and technology.
Team: Fall 2024 Shift Retail Interns
Suhylah Sharif
Vidhi Baxi